Graduation design packaging design

Carton boxes are commonly used as wraps for goods or for the protection of outer layers. As an indispensable part of modern logistics, cardboard boxes bear the important responsibility of housing, protecting products and aesthetics, but they are most easily overlooked. Carton has always played a supporting role in the express logistics industry. This article will introduce you to the graduation design packaging design.


The expression of artistic conception in packaging design must deal with the various factors that constitute the packaging conception, such as form, structure and color, and strive to achieve harmony and tacit understanding. According to the theme situation and aesthetic needs, the corresponding form, structure and color can be selected. The constituent factors can not be simply and rigidly piled up, but the individual style and the scene atmosphere should be created to form a perfect and harmonious whole. produce.


Packaging text is the most important way and means to convey product information to consumers. Therefore, packaging font design should not only be coordinated with color and image, but also pay attention to form beauty and function, so that the packaging can convey the correct brand positioning and brand tonality. Become an important part of identifying brands.


Packaging design should combine market demand with customer needs, fully integrate the various elements, and design the packaging design that is most suitable for the product.


In addition to the forum, the 14th Shenzhen Tea Expo will also feature a tea packaging design exhibition in Hall 1 of the Convention and Exhibition Center. Ruixiang, Tianhui, Yateli, Huiran and other more than 20 packaging design companies from Shanghai, Fujian, Guangdong and other domestic provinces and cities will bring their own brand cooperation cases.

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