Smart home leads the first half of 2017 home industry

Listing: Custom home companies get together

In the first half of the home furnishing industry, the listing can be called a high frequency vocabulary. From the beginning of the year to the end of June, there are still home furnishings, European home, gold, Piano, Ile, Zhibang, Huida sanitary ware, Ten home furnishing companies such as Sanxiong Aurora Lighting officially entered the market for competition, and the listed companies covered various fields such as bathroom, lighting, building materials and design.

In the first half of this year, home furnishing companies ushered in a small climax of listing, and custom home furnishing companies were squeezed into the list of listings. In the first half of the list, more than half of the custom home business. In recent years, customized home products have also evolved from single category to full house customization, and are gradually accepted by more and more consumers in the form of freely matched furniture. This also makes custom homes stand out in the sales of home products. With the rapid development of the custom industry, the market competition has become hot, and with the successive listing of customized home enterprises, competition will also shift from products to comprehensive strength competition.

Standard: Multiple standards are implemented

In the first half of this year, the home market is still not relaxed in terms of environmental protection. Several standards have been implemented. Two of them are aimed at the furniture industry. The implementation of the sanitary industry in September will begin.

Since February 1st, the "Technical Requirements for Environmental Labeling Products - Furniture" issued by the Ministry of Environmental Protection has been officially implemented. The new standard adds requirements for raw materials for leather and artificial leather, requirements for waste recovery and handling during production, limits on transferable elements and phthalates in products, and adjustment of effective substances in solvent-based wood coatings. Limited requirements. The national standard for "General Technical Conditions for Indoor Stone Furniture" implemented nationwide began to be implemented nationwide on July 1. It specifies indoor stone furniture and definitions, dimensions, shape and position tolerances, appearance requirements, physical and chemical properties, and mechanical properties. Technical indicators and requirements such as hazardous substances limits, signs and instructions for use, and intellectual property rights.

The national standard for the water-saving limit value and water efficiency rating of the toilet that will be implemented in September will further tighten the water efficiency limit of the toilet compared with the original standard. The maximum limit of the total flushing capacity is from 9 to 8 liters. The average water consumption has risen from 7.2 to 6.4 liters.

Exhibition: Filling the gap of large-scale home furnishing exhibition in Beijing

Speaking of the major events in the Beijing home market in the first half of this year, I have to mention the first Beijing International Home Furnishing Exhibition. In the home industry, when it comes to home furnishing, the industry generally thinks of Guangzhou, Shanghai and other places. Few people think of Beijing. This is because many small exhibitions have been held in Beijing for many years, and there is no large-scale integrated home furnishing exhibition. It is difficult to impress the exhibitors.

In June of this year, the first Beijing International Home Furnishings Exhibition and China Life Festival, hosted by the Real Home, was launched in Beijing to fill the gap of the “No Exhibition” in Beijing. This exhibition attracted nearly 500 domestic and international home furnishing brands to participate in the exhibition. Not only did the participating brands be numerous, but also the classification of the exhibition was very meticulous. The industry of intelligence, technology, pension and other industries were integrated together for the cooperation between exhibitors. Providing a diversified platform, it also broadens the horizons of exhibitors and enhances the experience of exhibitors.

Design: close to the market aesthetic needs

In the first half of 2017, the well-known enterprises in the Beijing home furnishing industry still do not relax on the design, but this year's design is closer to the needs of the home consumer market. Whether it is a design upgrade with design elements or the introduction and training of high-end design talents, In the consumer to reveal a signal that the home industry has abandoned the gimmick, and gradually develop in the direction of the pursuit of "the essence of life."

This year, the top-level Oriental Design Center opened in the home of Jinyuan. According to reports, in May this year, the top-level design center in the layout of four major centers in Beijing, in addition to the opening of the top-level international design center, actually the top-level Oriental Design Center, will also open the Italian design center and furnishings in Lize shop, Shilihe shop Art Design Center. In June, it hosted the “Designer Cup” Home Design Grand Prix and the “Current Design Cup” Master of Craftsman Awards, which honored brands and individuals who have made outstanding achievements in design in all areas of the home. In April of this year, Chengwai DXD Beijing Design Interconnection Center was officially released. The center will integrate various core links such as design brand, design strength, design promotion and sales service. In addition to home stores, home decoration, furniture, building materials and other enterprises are also paying more attention to design, not only strict requirements for the designer's design level, but also the investment of intelligent software.

Technology: smart home trends can't stop

With the improvement of consumers' quality of life requirements, smart homes that enhance the convenience, safety and comfort of home life are integrated into all aspects of people's home life. For home furnishing companies, not only actively develop smart home products, but also tend to create intelligent display software, which is tedious and streamlined, and the abstraction becomes concrete.

At the various home brand launches and home fairs in 2017, more and more home furnishing companies have portrayed the future of home life through intelligent software and smart products, subverting consumers' traditional household consumption concepts, such as Intelligent control, intelligent security, intelligent health, intelligent lighting, smart curtains, smart door locks, voice interaction, etc. Many home furnishing companies add intelligent functions to their products to meet the needs of consumers.

Relocation: Multi-brand has been relocated

Faced with the introduction of the capital's non-functionalized solution and the increasingly stringent environmental regulations in Beijing, the pace of the external migration of home building materials companies has been accelerating. This year, the area where the home building materials enterprises have moved out has gradually built an industrial park that has begun to take shape, and some home brands that are still hesitating and watching have decided to move out.

In January of this year, the signing ceremony of the Beijing Guangping Yungu Home Furnishing Industrial Park was held. Beijing Begini Wood, Beijing Puna Cabinet, Beijing Today Redwood Industry, Beijing Aoschi Wood Industry, Hebei Shuangli Furniture, Yisi Bed Home brands such as mats are stationed. In March, Yifeng, Huari, Feitong, HC28, Qianmomumen and KD Customs announced that they would move the factory into Zhangzhou Guanhu Wood Products and Wood Structure Industrial Park. In April, Baili Yalan, Excellence Jinda, Wenxin Wenyi, Senxin Qihao, Beijing Luoke, Xingda Bodson, Julong Wood, Huayi Wood, Jiufang Century, Chengkun Kangkang, 16 Beijing home furnishing companies such as Hongyang Weiye, Beijing Shengri, Jiamei Technology, Beijing Jumei, and Leiding King Kong officially signed the Bohai (Hanlu) Green Home Industrial Park.

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