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2. Cryptography and central database combined digital anti-counterfeit system The anti-counterfeit coding of such systems is directly generated on the production lines of the printing factories or production enterprises that produce the labels, and they are directly covered on the labels or printed on the products to enter the market. The anti-counterfeit center does not store the code. It only verifies the code sent by the consumer when inquiring. The central database records only the verified code and encrypts it again.
3. Self-built anti-counterfeiting coding system for production enterprises The coding of such systems is generated and stored by the enterprise itself. Consumers can verify the authenticity of the system through the company's inquiry telephone.
The advantages of digital anti-counterfeiting technology Compared with traditional anti-counterfeiting technology, digital anti-counterfeiting technology mainly has the following advantages:
1) Overcome the defects of the traditional anti-counterfeiting technology, realize the anti-counterfeiting personalization of the products, and make the anti-counterfeit features of each product different.
2) If consumers want to buy real goods, they can accurately identify the authenticity of the goods through telephone, internet, mobile phone short message, etc.
3) In general, as long as the anti-counterfeiting company produces encoded keys that are not lost, counterfeiters would find it difficult to achieve large-scale counterfeit goods without being discovered. Digital anti-counterfeiting companies cannot replicate each other.
4) Curb the behavior of counterfeits in shopping malls. There are two preconditions for merchants to sell counterfeit goods: First, consumers take the initiative to purchase counterfeit goods, such as the purchase of audio and video products, pirated software, brand-name clothing, etc. This has nothing to do with the anti-counterfeit technology; Second, consumers can not distinguish between genuine and fake goods, fake The goods are purchased as real goods. For the second case, if the genuine goods contain a security code that is easily recognizable by the consumer, the possible outcomes are: return, claims, reports, accountability, and damage to goodwill.
5) Additional features. Digital anti-counterfeiting products in addition to anti-counterfeiting, there are product quality tracking, found counterfeit, prized sales and other functions.
Features of using computer digital anti-counterfeiting technology
1. Central database type anti-counterfeiting system The coding part of such systems is completed by the central database, and the anti-counterfeit codes of all network access products are stored in the central database. The central database compares the codes sent by consumers when inquired with the database codes. The code is stored in the library and the voice prompt is "authentic product code". Otherwise, the message is "Code error and beware of counterfeiting". If the same code is re-inquired, the system prompts "The code has been queried. Beware of impersonation."