After the exclusive purchase of Ali, I bought a smart cloud POS service provider "Silver Box".

On April 3, SaaS system service provider "Silver Box" completed the C round of financing on March 31, and the employer was Alibaba Group Word of mouth. According to relevant persons close to the transaction, the “Silver Box” has an exclusive investment in financing, and the funds will be mainly used for product iteration and team expansion, but the financing amount has not been announced.
Prior to this, the Silver Box has successively obtained investment of hundreds of millions of capitals from Lakeside Shannan, Oriental Fuhai, Zhongrui and Jia, United Fund, Huadian, Yinjiang, etc., including the silver box completed in August 2015 by the East. Fuhai Lingtou, Zhongrui and Jiahe Investment B round financing; in September 2014, won the A round of financing of Lakeside Shannan Capital.
Silver Box is a smart cloud POS electronic payment terminal product, which belongs to Hangzhou Yinbox Baocheng Technology Co., Ltd. Founded in August 2014, the company targets cloud-based SaaS Internet companies to provide business intelligence cloud POS solutions for B-side retail, catering and pan-industry merchants.
Throughout the current mainstream payment channels, two-dimensional code, NFC, credit card, POS machine, etc., several technologies have certain drawbacks in practical scene applications. On the other hand, with the promotion and popularization of smart phones, mobile payment has become one of the main payment methods in people's lives, and the market prospects are expected.
In the context of technical shortcomings and strong market demand, there is an urgent need for a new payment model. For the B-end merchants, they often face the trouble of the cashier system and the marketing system, membership management and other systems. Based on the actual pain point of the B-end business, the Silver Box launched a smart cloud POS solution to help offline merchants connect to the Internet, and implement digital and information transformation in POS cashier, merchant marketing, and store management. Make the business management of the business visual.
It is understood that the silver box Baocheng's products are mainly silver box · simple payment, cloud pos merchant, merchant member APP. The product business spans payment, marketing, ordering, membership and other application scenarios. The matrix includes “ordering cashier”, “precise marketing”, “data analysis”, “member management”, “store management”, “cloud supply chain” and “ Financial services "etc.
Among them, the silver box · simple payment integration of a variety of cash registers, and cooperation with a number of catering platforms, eliminating the tedious steps of traditional take-out orders. Compared with the traditional POS machine, which only supports bank card payment, the biggest feature of the smart pos is that it can aggregate more payment methods. In addition, in terms of smart terminals, cloud services, and openness, smart POS performance will be superior to traditional POS.
About this round of word of mouth exclusive investment silver box, also learned that in 2016, the silver box will establish a cooperative relationship with word of mouth, become the ISV of Ali's word of mouth (English full name is Independent Software Vendors, meaning "independent software developer")
This website believes that word of mouth as a local life service platform, is committed to the construction of "ecological mode", the platform to open multiple interfaces to access system providers, service providers for offline operations to do intelligent operation upgrades. As a service provider for commercial smart cloud POS solutions for retailers, catering and pan-industry merchants, Silver Box is also an important part of empowering offline merchants. The cooperation with word of mouth is a three-way (word of mouth, silver box, Merchants) profitable things.
On April 2, Alibaba Group, Ant Financial Group and Hungry jointly announced that Alibaba will unite Ant Financial to hungry for $9.5 billion to complete a wholly-owned acquisition. Behind the acquisition is actually the consideration of the Ali Group on the overall layout of the new retail format. Hungry, word of mouth is the layout of Alibaba Group in the local life service field. New retail and new services need to be integrated online and offline. Offline merchants need to integrate multiple systems such as members, marketing and cashier in operation. The integrated business community needs more new forces to join.

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