Printing press applications should look for breakthrough development opportunities

In Hunan, when it comes to fast printing, it is necessary to mention the Changsha New Day. Xinri Graphic Express Printing Co., Ltd. has been engaged in digital printing for many years and is one of the earliest enterprises in Hunan to engage in digital printing. It has a professional design team and specializes in tailoring innovative and personalized works for customers. With the expansion of business volume, the size of Xinri has expanded rapidly. So far, it has three head stores and eight fast-print franchise stores.

However, how can we break through the bottleneck of digital printing and allow digital printing to better integrate with Offset Printing and expand the new applications of digital printing? How can we find new breakthroughs and develop new business opportunities in a market environment where prices are increasingly transparent and homogenous competition is fierce, and stand out from the competition? These are questions that Zou Zhe always thinks about.

A chance by chance led Zou to shine: At this year's Ipex exhibition in the UK, Zou discovered Fuji Xerox's color digital printing system, Color 1000 Press, which has just been launched. The same as the offset printing oil output effect makes Zou as excited as the discovery of the new continent, but Zou always tempted is the unique new application of the "fifth color" transparent dry powder technology. Zou, a discerning eye, immediately expressed his purchase intention. With the completion of the contract and installation, Changsha Xinri has become the first user of the Fuji Xerox innovative digital printing system Color 1000 Press in China.

“Large-scale printing plants have no advantage in the pricing of small-volume prints, but many other digital printing equipment cannot achieve the matt effect required by traditional printing plants, and they lose their orders in vain.” Talking about expanding the business of traditional offset printing At the time, Zou Zong quite feeling. However, the Color 1000 Press color digital printing system solves this problem. It adopts Fuji Xerox's newly developed non-silicone oil environment-friendly emulsification polymerization dry powder to meet the needs of fine printing, and the output effect realizes the matt effect of traditional offset printing. According to Zou, the new day has begun cooperation with large-scale traditional printing factories, for example, some small batches of graphic, tender printing, etc., the business volume is steadily rising.

Like other Graphic Express companies, New Japan has a high demand for the productivity of printing equipment. Fuji Xerox Color 1000 Press can print less than 128g coated paper, the printing process is smooth, no paper jam, but also can achieve 55gsm-350gsm automatic two-sided printing, these are other similar devices can not be achieved. Zou introduced: “We have found that the speed of this device is the same when printing different grams of paper, which greatly increases productivity.”

In this era of individuality, the user's personalized printing needs are also increasing. According to Zou, Color 1000 Press's breakthrough in personalized output has made New Japan even more powerful in business development. Their design team has also specifically used the effect of “fifth color” transparent dry ink to achieve traditional offset printing. UV light oil effect; use watermark effects to achieve a more sense of design and anti-counterfeiting; can also simulate pearl and metal tones and so on. Nowadays, the invitations produced by Xinri can achieve the visual effects of text or images, which are more impressive; the menus designed and printed can be locally highlighted on the pictures of new dishes, and the vivid effects make the dishes more attractive. . At the same time, New Japan has realized more personalized and innovative applications in the field of image application files such as desk calendars, calendars, books, albums, and photo albums. The business scope is more extensive. In addition, with the new equipment, the accuracy of front-back registration is far beyond the universal standard of traditional printing equipment, thereby expanding the application in the card output.

After the Color 1000 Press was put into use, the network personalization service capability of Xinri increased significantly. Zou total revealed that one of the main purposes for the purchase of this device is to focus on the next three to five years of personalized output market, when the mature market environment and new day business capabilities will make the new day in the digital printing market.

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