In the face of market changes, cabinet companies should learn to reflect


Some cabinet companies will think about one problem. The huge market in China makes domestic and foreign cabinet companies covet, but it is far from simple to imagine that they want to get a slice of the market. Compared with other household products, there is also room for improvement in cabinet consumption. So, how should cabinet companies increase their willingness to purchase?

The market is changing, people's consumption patterns and consumption concepts are changing, and we have not kept pace with this change. We are not looking for the market, but are chasing the market.

It is very important to be able to analyze the current form. Rethinking itself becomes the most important issue. Now the cabinet companies will not open up the R&D design. Every process from the cabinet factory to the cabinet store should be well thought out. Cabinet products Is there really any complexity? From the purchase of the plate to the sale of the renminbi, there may be countless problems in the middle.

Is our current system the best? No one is sure to answer. People in every industry should be aware of the gap between the cost and price of the cabinet, but the profit generated by this gap is a problem that we must pay attention to and reflect on. The real profit should fall on the product itself (including design added value and quality) and service, and once it deviates, it will make consumers feel worthless and will not pay for it.

The key now is that many cabinet companies have realized many problems of their own existence and want to solve such problems, but they can't find a good method. Cabinet companies have their own uniqueness and can learn from the development experience of other industries but still need to diagnose. It takes only one's own disease to get the medicine, and we need more people to focus on the cabinet industry.

The primary market is crowded, too intense, and it can't be mixed up. It will start to develop the second and third-tier markets. Many cabinet companies are following this trend. If you can't clearly understand the advantages and disadvantages of your own business, don't give yourself a Sober product positioning will be eliminated in the drift. Not that the market is too cruel, but we have not learned to survive. There are not many enterprises in the big market of 1.3 billion people, and there are not many enterprises in one market. Finding the crux of their own and giving them a clear positioning, there is always a market that belongs to you.

Source: China Cabinet Network

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