The five-day Beijing International Book Fair, which opened for five days, kicked off, and various types of physical book publications competed for each other. At the same time, a batch of e-book readers and digital reading related products with different specifications were also unveiled at the conference. Won a lot of people's attention. It has been predicted that paper books will enter the museum. The implication is that the books that have been perfectly combined with the "text and paper" of the last millennium will end their "life" and withdraw from the historical stage in the near future, and the digital reading method will become the mainstream. For example, in April this year, the results of the 14th National National Reading Survey were published. The data showed that the comprehensive reading rate of Chinese adult nationals in 2016 was 79.9%, and the contact rate of digital reading was 68.2%, compared with 64.0% in 2015. It has risen by 4.2 percentage points, which has been rising for eight consecutive years. This shows that digital reading is becoming a new fashion and reading habit. However, in today's digital reading mode, the traditional physical books have not given up the market, but they are still holding their positions and are beginning to “reverseâ€. For example, the 2016 China Book Retail Market Report shows that in 2016, the total size of China's book retail market was 70.1 billion, up 12.30% from 2015's 62.4 billion, continuing the growth momentum in 2015. This shows that physical books have not gone down. However, in the face of the continued advancement of digital reading methods, where is the physical book? This is undoubtedly a real problem that deserves high attention. The reason why it deserves a high degree of attention is because, on the one hand, those who engage in the publication and distribution of traditional books are concerned, which involves decision-making and management in the future publication and distribution of books, and needs to actively adapt to the changes in market demand and direction; on the other hand, The general public is paying close attention to it, because once the physical book market goes down, digital reading will bloom everywhere, which will force some readers to change their reading habits and have to "advance with the times" to adapt to the habit of digital reading. In fact, on the one hand, the contact rate of digital reading has increased year by year, and on the other side, the similar topic of “paper book will enter the museum†has become more and more intense. There has been a clear “opposition†between the two, which also indicates the digital reading. The battle between the way and the physical books has been opened. In the end, "the deer will die" will become an unavoidable reality. As the saying goes, the market does not believe in tears. Although the digital reading method has been “windy and wateryâ€, in just a few years, it has occupied almost half of the reading market. However, the digital reading method wants to “dominate the marketâ€, I am afraid it still takes a long process. For example, according to the data of the 14th National National Reading Survey, in 2016, the average per capita book reading of Chinese nationals was 7.86, of which the number of paper books read was 4.65, which is higher than the reading of 3.21 e-books. This is enough to show that many people who are accustomed to reading paper books, half of the paper book market, in a short period of time, digital reading is also difficult to shake. For the "disputes" between paper books and digital reading methods, especially whether paper books will enter the "museum" controversy, the author believes that this issue may be handed over to the market for decision. As the saying goes: "It's hard to adjust." In real life, there are always people who like to read paper books. Although the group that likes digital reading is increasing, it will be difficult to distinguish between the two in a short period of time. However, no matter what kind of reading method, as long as it can promote the cultivation of the public reading habits, enhance the pleasure of reading and the accumulation of knowledge, it should encourage its development, rather than blaming who will defeat who, who will squeeze. Article source address: http:// Plastic Double Layer Lunch Box
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Will paper books go into the museum?