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Event playback: Chen Xiao builds a household goods store or opens in May
According to informed sources, Chen Xiao entered the investment field, and the first project has finalized the household goods industry. The first store is expected to open in Baoshan District, Shanghai in May. In addition, Chen Xiao revealed that another area of ​​investment he is optimistic about is health care products.
According to the report, Chen Xiao has decided to invest in the development of the household goods chain retail industry since April last year. Relevant companies are in the process of preparation for the investigation. After the Spring Festival this year, the company began recruiting and has formed a team size of more than 60 people. The first store is expected to open in Shanghai in May this year.
Liu Buchen, a researcher in the home appliance industry, said that Chen Xiao’s investment in the home furnishing industry is normal, because the home chain is similar to the home appliance chain profit model. Chen Xiao’s 20 years of retail experience, contacts and strong capital make him more successful than others.
Before, Suning-related executives told this newspaper that the future professional 3C chain retail industry will be integrated with other related fields. In fact, before, Suning Appliance and Gome have expanded their business scope.
However, for Chen Xiao himself, he is not the first home appliance channel to transform into an investor from the 3C chain retail industry.
Gome’s new head, Zhang Dazhong, sold Dazhong Electric in the same year. In 2006, he founded Dazhong Investment Co., Ltd., focusing on investments in financial securities, commercial chains, new energy, and new materials. After selling the company, Wu Jianguo, the founder of Wuxing Electric, also teamed up with Ma Yun, Shi Yuzhu and others to launch the Yunfeng Fund. Moreover, in 2009, Wang Jianguo also established the “Good Enjoy Home†brand and entered the home market. Suning and Gome, founded by Zhang Jindong and Huang Guangyu, have been involved in diversified business many years ago.
Event playback: Where can the customer enter the furniture industry to reverse the tide of furniture online shopping?
Alan Aini's general manager of children's home Yu Lei Weibo revealed that Vanke Eslite will enter the furniture market. In the general concept of consumers, the furniture placed at home is a "big thing". Just look at the beautiful pictures, don't sit up and try it yourself, and can't produce a trustworthy personal feeling. Can this move change this? The inherent consumption thinking makes it popular for furniture online shopping to be discussed.
On the evening of April 6, Allen Ai Ni's children's home general manager Yu Lei Weibo revealed that Vanke Eslite will enter the furniture market and predict that Vanke is likely to be the first B2C company with a market value of more than 10 billion US dollars.
Vanke Eslite started its business as a men's shirt. In 2009, it began to expand its product line. The current product range covers men's wear, women's wear, children's wear, shoes, home and accessories.
At the end of 2010, Vanke Eslite has completed the fifth round of financing, and the current round amount exceeds 100 million US dollars. This round of financing did not introduce new investors, but was led by former investors to create a source, additional investment such as IDG, Saifu, Tiger, etc., which will be used to enhance the user's shopping experience, expand market share, and accelerate logistics and warehousing. Construction, increase product development, IT technology construction and talent reserve.
Chen Kecheng, founder and CEO of Vanke Eslite, also publicly stated that he will publicly offer shares in the NASDAQ market in the future, but did not disclose the IPO timetable and the amount of funds raised.
As early as March 28, the old year told the media that where the passengers have passed the life and death barrier, the scale will be aligned with Amazon and achieve a scale of 100 billion.
Is the threshold low or the profit is fat, the home industry is sought after by the layman